Back to Basics

Why I’m going back to the basics

A couple of days ago, I took a nap.  So what, you might ask.  With this nap came a clarity for me that I knew I had to implement.  I’m going back to basics, my roots, and the reason I started my business.

For so many, the social media world has been a godsend for their business.  You tell a story, let people get to know you, give them a hook, a gap, and a call to action. For some coaches, that has worked great for them (or at least they want us to believe it has).  I drank the Kool-Aid here and invested A LOT of money into a program to help me achieve greater success.  Hey, why not make 6 figures, right? Why not let the Facebook world know what you do and why you do it, and how great you are?

Like I said before, I’m sure this has worked for some.  But to me, after 8 months of hardcore social hype, I am left feeling disingenuous, tired, and unaligned with my mission. Please know that I am not bashing those who have coached me.  I have learned so much about being in business and how to navigate some tough stuff by doing the programs.  AND, I have met some supportive and inspiring women along the way.

The algorithms of Facebook and Instagram are frustrating and uncontrollable. The advice from the experts changes daily.  Post this, post that, make your audience NEED you, make them love you, relate to you, and believe everything you say.  That is exhausting for me. And don’t get me started on ChatGPT.

The reason I started Dahlia Health & Nutrition Coaching was to do something I love and something I am good at.  For God's sake, it took me 55 years to get to that point and 60 years to do it on my own.  My investment in my business is necessary, and I don’t regret it at all.  You have to stumble and learn from it to get better.  I’m extremely proud of what I do, and when I’m not selling it like a madwoman, I do OK. 

I’ll still post weekly, but at a completely different angle.  I’m not going anywhere.  I’m just getting back to basics and doing what I think is authentic for me. 

Health & Hugs,

Bonnie